Well, today is the last voting day for the Commonwealth Credit Union Young & Free Spokesperson competition (www.youngfreealberta.com for those of you who don't want to miss the boat!)
After finally managing to accept the contest's wind-down today, I decided to do a little winding-down myself. I installed a new doorknob in my bedroom, I did some sketching, I listened to music on a set of honkin' noise-cancellation headphones... and then I decided to see what was on the tube.
Admittedly, it's been a long while since I last turned on the TV. With the writers' strike withholding my beloveds (i.e. The Office and Prison Break), there hasn't been much going aside from the evening news.
But it wasn't a particular show that led me to the box. It was the promise of the secular holiday season: Christmas commercials!
The fascination started three or four years ago, when I first went down to the Garneau Theatre to watch the best television ads from the Cannes film festival. 90 golden minutes of commercials, back to back.
It was beautiful. It was like a million little movies. They made me laugh. They made me cry. They made me run out and buy the leading brand of mouthwash.
I now see commercials in an entirely different light. I await every Superbowl and every December with baited breath, because I know that those are the peak times for advertising agencies to spend the big bucks.
Today was disappointing. I was hoping to stumble across a side-splitting beer ad, a Christmas-themed, computer-generated Coca-Cola masterpiece, or a heart-warming vignette for life insurance. No luck. All I could find was a decent Ikea ad, and a couple feeble attempts from Canadian Tire.
What has become of the great holiday commercial? In this pro-consumerism pre-Christmas time of year, you'd think we could at least be entertained while herded to the nearest Wal-mart! Is that too much to ask?
On a related note: if you see any good ads on TV, please take note of the channel and let me know.